The EventSpan Blog
Overviews of product features in EventSpan.com
SEO Improvement for Webinars and Webcasts
To improve "search engine optimization" or SEO for webcasts and webinars,
today we changed the URL structure of the enhanced web event listings that are uploaded by users to EventSpan. Previously we had a a unique URL for each event composed of a string of random characters. Now, with the new and improved URLs, we are using the title's words of the event, separated by hyphens, in the URL of the event listing. Using hyphens over underscores is better for SEO, as search engines like Google see hyphens as dividers in URLs and body text, and ignore underscores (underscore is not considered as a divider by Google).
Latest posts
» SEO Improvement for Webinars and Webcasts
» Search
» The Alpha Version of EventSpan: A Taste of What's To Come
» Soft as a Grape, And Seedless Too
» EventSpan and AT&T Yellow Pages: Listings in Ruby-on-Rails
» Take a Peek
» Company Profile Page
» Admission Fee Required: Collection, Processing, and Ticketing in Online Events
» Back to the Future: Announcing an XML Schema to Standardize Web Event Listings
» Year of the EventSpan Widget
Latest tags
AT&T Aperio B2B marketing Ruby-on-Rails SEO URL admission fee advertising alpha alpha launch alpha version content-management for-pay events gadgets launch online payments profile page programming public relations publishing search engine optimization seeding site launch social media syndication user-generated content web event listing standard widgets xml schema
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