EventSpan

Speaker:

Nick Miller - Clarity Advantage

Speaker:

Bobby Martin - Vertical IQ

Full description: Want to be a hero to your small business and business banking clients?

Talk to them about their cash flow and cash cycle - the NUMBER ONE issue that businesses want bankers to be "expert" in, the NUMBER ONE issue on which businesses want bankers to be their advisors, the NUMBER ONE provider of non-interest income to banks.

And yet..... And yet.... During the last two years of the recession, Barlow Research Associates data indicates that less than 20% of small business and business banking customers participated in a conversation with their bankers about cash flow and the impact of the recession.

Certainment, mesdames et messieurs, if we want to be heroes to our clients AND to our employers, we must focus on payment cycles and cash flows.

In this brilliantly packed, deftly delivered one-hour webinar, Nick Miller, President of Clarity Advantage, and Bobby Martin, President of Vertical IQ, will show you:

• The structure for the conversation business owners WANT to have with their bankers
• How to prepare for the conversation using industry information and financial statement information
• How to get into the conversation
• How to engage in the conversation EVEN IF you feel you're not an expert at cash management
• How to build your expertise in cash management quickly, if you feel you're not an expert
• How to use industry information effectively

And, we will be introducing a brand new tool, VERTICAL IQ, that will support you brilliantly in these conversations.

Intended audience: small business banking leaders, small business bankers, branch managers, heads of retail and small business, heads of client experience, heads of small business strategy